Consumers’ preferences for global brands - A study on Portuguese consumers

  • Silva, S. (Supervisor)
  • Miriam Salomão (Co-supervisor)
  • Maria Ramos Pinto dos Santos Guedes (Student)

Activity: Supervision

Description

2022: Maria Ramos Pinto dos Santos Guedes - Consumers’ preferences for global brands - A study on Portuguese consumers (co-supervised with Miriam Salomão)
Period2022
Degree of RecognitionMaster