How Innovative Are They? The importance of depth of consumer input and Firm Reputation

Activity: Talk or presentationOral presentation

Description

13th Open and User Innovation Society Meeting- OUI2015, competitive paper "How Innovative Are They? The importance of depth of consumer input and Firm Reputation", co-authored with Cláudia Costa (presenting author) and Luis Lages, Lisboa, Portugal, July 2015.
PeriodJul 2015
Event title13th Open and User Innovation Society Meeting- OUI2015
Event typeConference
LocationLISBOA, PortugalShow on map