Iberian International Business Conference

Silva, S. (Participant)

Research Center in Management and Economics (CEGE)

Activity: Participating in or organising an event › Participating in a conference, workshop, ...

Description

Yamazaki, V. Rocha. T. V., Duarte, P. and Silva, S. C. (2013), “Evidence of a glocal marketing strategy: a case study in the Brazilian telecommunication market”, Iberian International Business Conference, Braga, Portugal, 4th-5th October. ISBN: 9789899850101.

Period	4 Oct 2013 → 5 Oct 2013
Event type	Conference
Location	Braga, PortugalShow on map