International Journal of Retail and Distribution Management (Journal)

  • Maher Georges Elmashhara (Reviewer)

Activity: Publication peer-review and editorial workPublication Peer-review

Description

I did 8 Reviews for this journal, for studies such as:
- Twofold impact of experiential marketing: manufacturer brand and hosting retailer
- Unpacking brand loyalty in retailing: a three-dimensional approach to customer-brand relationships
- Are your customers grateful? How customer gratitude impacts loyalty programme effectiveness
- Salespeople as socialization agents for adolescents in-stores; retail and consumer socialization
- Consumers' responses to store-related stimuli in a crisis: evidence from Japan and Croatia
Period20202023
Type of journalScientific journal
ISSN0959-0552

Keywords

  • Review