Meta-analysis on the Impact of Different CSR Initiatives on Consumer’s Behavior

Activity: Talk or presentationOral presentation

Description

43rd Annual ISMS Marketing Science Conference, “Meta-analysis on the Impact of Different CSR Initiatives on Consumer’s Behavior,” co-authored with Pedro Verga Matos and Filipa Almeida, University of Rochester, New York (USA), June 2021 (competitive paper session; conference held in digital format due to Covid pandemic).
PeriodJun 2021
Event title43rd Annual ISMS Marketing Science Conference
Event typeConference