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O marketing de influência: o impacto da credibilidade do influencer na intenção de compra
Silva, S.
(Supervisor)
Cristina Maria Ribeiro (Student)
Machado, J.
(Co-supervisor)
Research Center in Management and Economics (CEGE)
Católica Porto School of Business and Economics
Activity
:
Supervision
Period
2021
Degree of Recognition
Master
X