Skip to main navigation
Skip to search
Skip to main content
Ciência-UCP | Universidade Católica Portuguesa Home
Help & FAQ
English
Português
Home
Units
Projects
Profiles
Research output
Activities
Prizes
Student theses
Press/Media
Datasets
Equipment
Impacts
Search by expertise, name or affiliation
Virtual Influencer marketing: the role of perceived authenticity and social psychological distance in consumer behaviuour intentions
Silva, S.
(Supervisor)
Roberta De Cicco (Co-supervisor)
Research Center in Management and Economics (CEGE)
Activity
:
Supervision
Period
2023
→
2024
Degree of Recognition
Master
X