What kind of Chatbot do Millennials prefer to interact with? The role of Communication Style and Avatar in predicting Millennials' Intention to use Chatbots

  • Roberta De Cicco (Speaker)
  • Silva, S. (Speaker)
  • Francesca Romana Alparone (Speaker)

Activity: Talk or presentationOral presentation

Period2019
Event titleAIDEA 2019 - "Identità, Innovazione e Impatto Dell'aziendalismo Italiano - Dentro L’economia Digitale"
Event typeConference
LocationTorino, ItalyShow on map