Catarina Duff Burnay holds a post-doctorate in Communication Studies from the School of Communications and Arts, University of São Paulo and a PhD in the same area from the Faculty of Humas Sciences, Universidade Católica Portuguesa. Associate Professor at FCH/UCP, she is a member of the Board and coordinates the Master in Communication Studies and the Advanced Training in Audiovisual: production, distribution and consumption. She is a main researcher and member of the Board of Directors of the Research Centre for Communication and Culture (CECC) and of the Centre for Portuguese Speaking Peoples and Cultures (CEPCEP). She is the general co-coordinator of the Iberoamerican Observatory of Television Fiction (OBITEL) and coordinates the Portuguese team. Her main research areas are media studies, audiovisual communication studies, production and programming strategies, representations, publics and audiences.