Rita Curvelo

Research activity per year

Personal profile


Rita Curvelo is an Assistant Professor at the Human Sciences Faculty of Portuguese Catholic University, and researcher at CECC - Research Centre for Communication and Culture. PhD in Media and journalism studies at The Social and Human Sciences Faculty of Nova University in Lisbon. Main research interests include Cultural marketing, Radio studies, Publics and audiences Interpersonal and Organizational communication. Communications professional at Group Renascença Multinedia, between 1998 and 2015, with specialization in all areas of Radio Communication. Book Author of Marketing das Artes em Direto (Lisbon, 2009), and A Rádio Musical no panorama ibérico: estratégias e dinâmicas de comunicação (Porto, 2021).

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 3 - Good Health and Well-being
  • SDG 4 - Quality Education
  • SDG 8 - Decent Work and Economic Growth
  • SDG 10 - Reduced Inequalities
  • SDG 11 - Sustainable Cities and Communities
  • SDG 16 - Peace, Justice and Strong Institutions
  • SDG 17 - Partnerships for the Goals

Education/Academic qualification


External positions

Senior consultant at Omnicom PR Group


Radio Host and Producer at Radio Renascença



  • H Social Sciences (General)
  • Radio
  • Audiences
  • Communication
  • News
  • Entertainment
  • Music
  • Hosts
  • Radio production
  • Radio studies
  • Podcasts
  • Sound
  • Media and journalism
  • Organizational communication
  • Place branding
  • Cultural marketing
  • Inclusion and diversity


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Collaborations and top research areas from the last five years

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