A construção da festa electrónica na visita de Bento XVI a Portugal

The Vatican and the Church in Portugal established Benedict XVI’s visit to Portugal in May 2011 as a media event. The media corresponded to the theme and the actor(s) with a mobilization of financial and human investment that resulted in focused and comprehensive coverage. The television channels, public and private, took a prominent role in mediating the events through the presentation and evaluation of “man-Pope” and his actions. This fact resulted in “single issue” but still competitive broadcasts, given the production of contextual and live reports, highlighting the construction of stages and the guests/pundits (both lay and religious) and the journalists/anchors in charge of outputs. This article discusses the construction of the “electronic feast” from both perspectives: production and reception.