Does your strategy pass the no test?

Jorge Vasconcellos e Sá

doi:10.1016/0263-2373(89)90056-X

Does your strategy pass the no test?

Jorge Vasconcellos e Sá^*

^*Corresponding author for this work

Faculty of Human Sciences

Research output: Contribution to journal › Article › peer-review

Abstract

Strategy planning is getting a bad press with managers. Jorge Vasconcellos e Sá argues that it is not so much the concept that is wrong, it is the way it is formulated and carried out. Try seeing if your proposed strategy can jump some negative hurdles before taking any action.

Original language	English
Pages (from-to)	177-179
Number of pages	3
Journal	European Management Journal
Volume	7
Issue number	2
DOIs	https://doi.org/10.1016/0263-2373(89)90056-X
Publication status	Published - Jun 1989

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10.1016/0263-2373(89)90056-X

Cite this

@article{7f7136905547449c9c094f5fa8881039,

title = "Does your strategy pass the no test?",

abstract = "Strategy planning is getting a bad press with managers. Jorge Vasconcellos e S{\'a} argues that it is not so much the concept that is wrong, it is the way it is formulated and carried out. Try seeing if your proposed strategy can jump some negative hurdles before taking any action.",

author = "S{\'a}, {Jorge Vasconcellos e}",

year = "1989",

month = jun,

doi = "10.1016/0263-2373(89)90056-X",

language = "English",

volume = "7",

pages = "177--179",

journal = "European Management Journal",

issn = "0263-2373",