From the special issue editor: bridging marketing and operations in new product development

Research output: Contribution to journal › Editorial

2 Citations (Scopus)

Original language	English
Pages (from-to)	414-417
Number of pages	4
Journal	Journal of Product Innovation Management
Volume	25
Issue number	5
DOIs	https://doi.org/10.1111/j.1540-5885.2008.00311.x
Publication status	Published - 1 Sept 2008

Access to Document

@article{d61d9d18e81f4be9a9d8fe3cf2b78667,

title = "From the special issue editor: bridging marketing and operations in new product development",

author = "{De Assun{\c c}{\~a}o}, {Jo{\~a}o Borges}",

year = "2008",

month = sep,

day = "1",

doi = "10.1111/j.1540-5885.2008.00311.x",

language = "English",

volume = "25",

pages = "414--417",

journal = "Journal of Product Innovation Management",

issn = "0737-6782",

publisher = "Wiley-Blackwell",

number = "5",

}

TY - JOUR

T1 - From the special issue editor

T2 - bridging marketing and operations in new product development

AU - De Assunção, João Borges

PY - 2008/9/1

Y1 - 2008/9/1

UR - http://www.scopus.com/inward/record.url?scp=48449104530&partnerID=8YFLogxK

U2 - 10.1111/j.1540-5885.2008.00311.x

DO - 10.1111/j.1540-5885.2008.00311.x

M3 - Editorial

AN - SCOPUS:48449104530

SN - 0737-6782

VL - 25

SP - 414

EP - 417

JO - Journal of Product Innovation Management

JF - Journal of Product Innovation Management

IS - 5

ER -