Skip to main navigation Skip to search Skip to main content

Introduction on the commentaries on Roger A. Layton's “There could be more to marketing than you might have thought!” (Layton, 2016)

  • Michaela Haase*
  • , Michael Kleinaltenkamp
  • *Corresponding author for this work

Research output: Contribution to journalComment/note

2 Citations (Scopus)

Fingerprint

Dive into the research topics of 'Introduction on the commentaries on Roger A. Layton's “There could be more to marketing than you might have thought!” (Layton, 2016)'. Together they form a unique fingerprint.
Sort by

Social Sciences