Método de Monitoramento de Mídias Sociais: Epistemologia e Técnicas

Translated title of the contribution: Social Media Monitoring Method: Epistemology and Techniques

Research output: Book/ReportBookpeer-review


A frontier work in Communication Sciences that expand discussions about research methods and techniques. The contemporary epistemological features arising from this investigation come from the need to reflect on the praxis on the part of scientists and communication professionals when employing automated research techniques - software – to monitor user-generated content on social networks. Monitoring encompasses processes of “listening”, a term commonly used for the observation of this type of message, collection, and analysis of content whose corpus often makes references to some type of brand, product, or service.
Translated title of the contributionSocial Media Monitoring Method: Epistemology and Techniques
Original languagePortuguese
Place of PublicationGerman
PublisherNovas Edições Académicas
Number of pages404
ISBN (Electronic)13: 9783330201347
ISBN (Print)10: 3330201347
Publication statusPublished - 2017


  • Algorithms
  • Research methodology
  • Epistemology
  • Social media marketing
  • Social Media Monitoring
  • Communication Sciences
  • Fandom
  • Facebook
  • YouTube


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