Performance evaluation of Parfois retailing stores

Maria Emília Dias Alves, Maria C. A. Silva Portela

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

This study describes a method for the assessment of retail store performance using Data Envelopment Analysis (DEA). The method is applied to the Portuguese company, Parfois, operating in retail fashion accessories, where we analyze the efficiency of 63 stores operating in Portugal. Firstly, we present a literature review on the subject, followed by a description of the company and the DEA method applied to the Parfois stores. Then, some of the factors potentially affecting the efficiency of Parfois stores are also analyzed, and the implications of using this method are discussed. The main intention of the study is to show how DEA can be used as a support tool to the management of Parfois stores at a national level and to help the company, through the identification of areas of potential growth, to define objectives, to increase its performance and achieve excellence.
Original languageEnglish
Title of host publicationOperational research
EditorsJoão Paulo Almeida, José Fernando Oliveira, Alberto Adrego Pinto
Place of PublicationCham
PublisherSpringer Verlag
Pages1-17
Number of pages17
Volume4
ISBN (Electronic)9783319203287
ISBN (Print)9783319203270
DOIs
Publication statusPublished - 2015
Event16th National Conference of the APDIO - Bragança, Portugal
Duration: 3 Jun 20135 Jun 2013
Conference number: 16

Publication series

NameCIM Series in Mathematical Sciences
Volume4

Conference

Conference16th National Conference of the APDIO
Country/TerritoryPortugal
CityBragança
Period3/06/135/06/13

Keywords

  • Data envelopment analysis
  • Efficiency score
  • Data envelopment analysis model
  • Retail store
  • Full time equivalent

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