Peter LaPlaca – the best marketer of industrial and B2B marketing research

Michael Kleinaltenkamp

Research output: Contribution to journal › Article › peer-review

7 Citations (Scopus)

Original language	English
Pages (from-to)	125-126
Number of pages	2
Journal	Industrial Marketing Management
Volume	69
DOIs	https://doi.org/10.1016/j.indmarman.2018.01.012
Publication status	Published - Feb 2018
Externally published	Yes

Access to Document

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