@book{a1c43c3726fa447892a64b6eb456c730,
title = "Rela{\c c}{\~o}es P{\'u}blicas e Comunica{\c c}{\~a}o Organizacional: desafios da globaliza{\c c}{\~a}o",
keywords = "Public relations, Organizational communication, Globalization, Challenges",
author = "Miguel Portugal and Gisela Gon{\c c}alves and Joaquim Caetano and Evandro Oliveira and Andrade, \{Jos{\'e} Gabriel\} and Quintela, \{Jos{\'e} Lemos\} and Reis, \{Jos{\'e} Rui\} and Soares, \{Jos{\'e} Viegas\} and Ferrari, \{Maria Aparecida\} and Sandro Pereira and Sebasti{\~a}o, \{S{\'o}nia Pedro\} and Teresa Ru{\~a}o and Padamo, \{Celma Selemane\}",
editor = "Brand{\~a}o, \{Nuno Manuel Coelho de Goulart\} and Sp{\'i}nola, \{Susana Carvalho\}",
year = "2015",
doi = "10.13140/RG.2.1.5090.9527",
language = "Portuguese",
isbn = "978-972-592-467-9",
volume = "5",
series = "Desafios da globaliza{\c c}{\~a}o",
publisher = "Escolar Editora",
}