Sustainable development of markets and marketing systems in a globalized world

Michaela Haase^*, Michael Kleinaltenkamp, Roger Layton, Alexander Nill, Jacqueline Pels

^*Corresponding author for this work

Research output: Contribution to journal › Editorial

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@article{5b7cbcb5766540d389ed630a5f69bd92,

title = "Sustainable development of markets and marketing systems in a globalized world",

author = "Michaela Haase and Michael Kleinaltenkamp and Roger Layton and Alexander Nill and Jacqueline Pels",

year = "2012",

month = mar,

doi = "10.1177/0276146712438246",

language = "English",

volume = "32",

pages = "155",

journal = "Journal of Macromarketing",

issn = "0276-1467",

publisher = "SAGE Publications Inc.",

number = "1",

}

TY - JOUR

T1 - Sustainable development of markets and marketing systems in a globalized world

AU - Haase, Michaela

AU - Kleinaltenkamp, Michael

AU - Layton, Roger

AU - Nill, Alexander

AU - Pels, Jacqueline

PY - 2012/3

Y1 - 2012/3

UR - http://www.scopus.com/inward/record.url?scp=84859603838&partnerID=8YFLogxK

U2 - 10.1177/0276146712438246

DO - 10.1177/0276146712438246

M3 - Editorial

AN - SCOPUS:84859603838

SN - 0276-1467

VL - 32

SP - 155

JO - Journal of Macromarketing

JF - Journal of Macromarketing

IS - 1

ER -