The impact of user-generated content on Facebook advertising performance

Original language	English
Publication status	Published - 2016

Other files and links

• http://hdl.handle.net/10400.14/20260

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Campos, F. D. B. V. D. C., & Costa, A. I. D. A. (2016). The impact of user-generated content on Facebook advertising performance.

Campos, Francisco de Bivar Velho da Costa ; Costa, Ana Isabel de Almeida. / The impact of user-generated content on Facebook advertising performance. 2016.

@phdthesis{f2d0ca48de724727bd2c9c0a2bcfa15a,

title = "The impact of user-generated content on Facebook advertising performance",

author = "Campos, {Francisco de Bivar Velho da Costa} and Costa, {Ana Isabel de Almeida}",

year = "2016",

language = "English",

}

Campos, FDBVDC & Costa, AIDA 2016, 'The impact of user-generated content on Facebook advertising performance'.

The impact of user-generated content on Facebook advertising performance. / Campos, Francisco de Bivar Velho da Costa; Costa, Ana Isabel de Almeida.
2016.

Research output: Types of Thesis › Doctoral Thesis

TY - BOOK

T1 - The impact of user-generated content on Facebook advertising performance

AU - Campos, Francisco de Bivar Velho da Costa

AU - Costa, Ana Isabel de Almeida

PY - 2016

Y1 - 2016

UR - http://hdl.handle.net/10400.14/20260

M3 - Doctoral Thesis

ER -

Campos FDBVDC, Costa AIDA. The impact of user-generated content on Facebook advertising performance. 2016.