Toward a cross-cultural theory of "exemplary organizations": Evidence from Cuba

Management interest in "good companies to work for," or "exemplary organizations," has attracted the interest of researchers in the United States and Europe. We contribute to the literature on exemplary organizations by studying the representation of "exemplary organizations" in an unusual context, Cuba, and by inviting scholars to explore the cross-cultural differences between what in different countries is viewed as an exemplary organization. Until now, studies on the best companies to work for have focused on companies operating in capitalistic economies. We aim to develop a better understanding of the representation of what a good place might be in an economic and ideological context that is in sharp contrast with the contexts in which this theme has been studied previously.