Understanding the impact of the Country-of-Origin effect in Portugal

L. Saraiva, S. C. Silva

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationProceedings of the 42nd Annual Conference of the EIBA
EditorsJonas Puck, Thomas Lindner, Moritz Putzhammer
PublisherEuropean International Business Academy (EIBA)
Pages51-51
Number of pages1
ISBN (Print)9783200050280
Publication statusPublished - 2016
Event42nd EIBA (European International Business Conference) - Wien, Austria
Duration: 3 Dec 20165 Dec 2016

Conference

Conference42nd EIBA (European International Business Conference)
Country/TerritoryAustria
CityWien
Period3/12/165/12/16

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