A arte urbana e o turismo cultural e criativo
: políticas e iniciativas públicas e privadas em Berlim e no Porto

  • Andrea Bastos dos Santos (Student)

Student thesis: Master's Thesis

Abstract

This dissertation presents a comparative analysis of how the cities of Berlin and Porto integrate urban art into their cultural and tourism policies, assessing its potential as a strategic resource in cultural and creative tourism. Based on five specific objectives, the study aims to understand how public authorities, partnerships and private initiatives interact in promoting urban art, and what cultural, symbolic and territorial impacts these processes generate. The methodology relied on comparative documentary and qualitative analysis, using institutional sources, digital platforms, academic literature, statistical data and an interview with a municipal manager from Porto. The findings show that Berlin follows a shared governance model and has a consolidated institutional structure that integrates cultural, urban and tourism policies. Porto, in contrast, exhibits a more fragmented approach, marked by weaker intersectoral coordination and greater dependence on municipal action. The study also highlights challenges common to the cultural valorisation of urban art, including symbolic commodification, the risk of gentrification and selective cultural policy frameworks. It concludes that, despite structural differences between Porto and Berlin, urban art holds potential to contribute to sustainable urban development, provided it is embedded in coherent, participatory public strategies that are responsive to local dynamics.
Date of Award11 Sept 2025
Original languagePortuguese
Awarding Institution
  • Universidade Católica Portuguesa
SupervisorLaura Castro (Supervisor)

Keywords

  • Urban art
  • Cultural tourism
  • Public policy
  • Creative tourism
  • Berlin
  • Porto

Designation

  • Mestrado em Gestão de Indústrias Criativas

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