A holistic approach to working with global virtual teams

: creating a cross-cultural app with service design methodologies

Abstract

The increasing number of global virtual teams (GVTs) brings unique challenges associated with their inherent characteristics. This final project presents a holistic approach to these challenges, acknowledging the need for customized and suitable strategies, as well as the development of personalized tools, for companies to thrive in multicultural and remote settings. Utilizing Service Design (SD) as a methodological framework, with the development of its core activities and corresponding methods, a cross-cultural app was designed to address the problems identified in both theory and subsequent research. To provide an integrated solution, a collection of insights and recommendations were introduced alongside the cross-cultural communication app.

Date of Award	27 Mar 2025
Original language	English
Awarding Institution	Universidade Católica Portuguesa
Supervisor	Fernando Ilharco (Supervisor)