A influência da comunicação interna para a motivação, satisfação e comprometimento dos colaboradores nas organizações

: estudo de caso : Altran Portugal

Abstract

The numerous changes within organizations, as a result of an increasingly and competitive global market, combined with an unfavorable economic environment, produce direct and indirect consequences on the way employees and organizations relate and communicate with each other. In this regard, communication, more particularly, internal communication is a strategic area of organizational development, having alignment effects of the internal public with the overall organizational communication strategy. Since organizations are made of and by people, its comfort within the company becomes essential so that it translates in a positive and healthy performance. As such, factors such as motivation, satisfaction and commitment are identified as some of the most important aspects for such performance. Understanding how the Internal Communication can support and influence the development of indicators of this nature is, therefore, the purpose of this internship report. This research consists in a case study performed in a French Multinational Consultant, where the veracity of the hypotheses studied was assessed. The obtained results allowed to show that the Internal Communication contributes to motivation, satisfaction and commitment of the studied company employees.

Date of Award	13 Dec 2016
Original language	Portuguese
Awarding Institution	Universidade Católica Portuguesa
Supervisor	Nuno Goulart Brandão (Supervisor)