Cultura e ativismo digital

: a influência das redes sociais no movimento feminista

Abstract

Currently, technological advances and the development of the internet, have promoted the recursive use of social networks, providing new resources for political and civic participation. These technological tools and means of communication provided a new increment in the way of interacting and communicating, meeting the dynamics of interaction established between individuals that later contributed to the emergence of collective mobilization and boosted social and technological transformations. Thus, the role of networks as an instrument, it substantially shaped society and the contemporary world, presenting itself as a means of information and mobilization in protest actions. Even as social movements reconfigure themselves in their action repertoires. So that, nowadays, the dynamization of feminist movements results from free access to information and production mechanisms, such as blogs, hashtags, tweets, videos, virtual protests, among others, used, fundamentally, for the dissemination of content and for large-scale communication. In this context, the present research intends to reflect on culture and digital activism, whose growth has expanded, significantly, over the last few years. Additionally, it is intended to apprehend and verify knowledge in the practices of feminist activism with the communication strategies used and handled in the main social networks of feminist organizations operating in Portugal. Thus, methodologically, this research fits into an exploratory approach that prioritizes the mixed research method, as it incorporates and integrates qualitative research methods and quantitative research methods. Its application arises, primarily, in a literature review, delimiting itself to the qualitative research method and, subsequently, in a content analysis in the main social networks of feminist organizations, under which they gather quantitative data and qualitative data. In summary, the different repertoires and emancipatory focuses observed allowing advances in feminists agendas, mobilize collective actions, promote debates on gender issues, disseminate information and shape new discourses, among others.

Date of Award	18 Dec 2023
Original language	Portuguese
Awarding Institution	Universidade Católica Portuguesa
Supervisor	Cristina Sá (Supervisor)