Determinantes da transferência dos conhecimentos formativos para a situação de trabalho

: um estudo de caso no sector do retalho especializado

Abstract

Nowadays training has plotted a crucial role in the business world in order what it takes the competitive development and the setting of the enterprises in the national and international market. Business is a profit’s tool, where the main characters in the generation of revenues are the public. People take the lead in the exchange of investment and innovation, within a concern to upgrade the actual resources in the organization – the Human Capital. To create value and organizational innovation, the design training plans, from its identification’s needs to the evaluation of the training must be aligned with the business and respective variables that can influence the exchange of learning (individual and organizational) for the situation of work. In other words, training is considered a partner of business when it is obtained the predefined results in various fields of knowledge as for instance: know-know, know-being and being and know-how – of a one new skill. The main goal of the research is to understand what are the variables, which takes place on the transference of individual training expertise to a real work situation, in this case, the specialized retail. To support this research was selected a training plan, focusing on customer service – “Training to Sell”. In this research, nine interviews were conducted in a corporation, which one belongs to the business area of specialized retail. This research reflects the work environment as a determinant variable in the transfer process, but also participants perception of the supervisors and trainers as key figures in this process.

Date of Award	23 Jul 2015
Original language	Portuguese
Awarding Institution	Universidade Católica Portuguesa
Supervisor	Joana Fernandes (Supervisor) & Luísa Campos (Co-Supervisor)