Do "valor-notícia" ao "valor-audiência"
: o portal MSN Portugal

  • Ana Inês Silva Rodrigues (Student)

Student thesis: Master's Thesis

Abstract

Technological innovations and the explosion of gadgets and platforms such as social media and news aggregators, had a major impact on traditional media. In particular, the press was already struggling with a crisis that the Internet and free information model in online has strengthened. In this sense, economic and technological issues underlie the crisis that journalism lives in the present. Structurally, this crisis is reflected in an information more focused on soft news - as opposed to hard news, more serious news and with substance. In this context, this research aims to identify how the trends noted are reflected in news aggregators, in particular its newsworthiness criteria. Thus, we analyzed the MSN Portugal through the method of content analysis and as a complement to it, we used the interview method. We interviewed the editors responsible for news selection in the aggregator to better understand the news criteria and objectives of the same. The results indicate a strong trend toward soft news in an attempt to attract the greatest number of users and therefore the sustainable financial survival of the aggregator. In MSN, it is clear that rather than news value, we see an increasingly “audience value”. In other words, we perceive an orientation to offer what users want to consume. Thus, the aggregator contributes to further enhance these same trends already identified in traditional media.
Date of Award25 Jan 2017
Original languagePortuguese
Awarding Institution
  • Universidade Católica Portuguesa
SupervisorRita Figueiras (Supervisor)

Keywords

  • Soft news
  • Hard news
  • Newsworthiness criteria
  • Mass media
  • News aggregators
  • News value
  • Audience value

Designation

  • Mestrado em Ciências da Comunicação

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