In the era of the data revolution, we are experiencing an unprecedented increase in data generation. With this explosion of data, Artificial Intelligence (AI) has rapidly developed, transforming scientific processes, innovation, and operational and strategic practices across various sectors. In this scenario, among different fields, the healthcare sector stands out as a particularly promising domain for AI's potential. The present study objective's is to explore how AI can be successfully integrated into healthcare, identify the key factors that enable the effective integration of AI technologies, and finally how effective integration can drive changes in business models and strategies. Following the structure of the study, first, AI applications in healthcare are presented, ranging from clinical research to patient monitoring, outlining the opportunities for innovation that each of these categories presents together with the impacts. Then, employing a qualitative inductive research approach, combining case studies with in depth interviews with industry experts, the study investigates the main enabling factors for the seamless integration of AI technologies into healthcare, focusing on their implications for both innovation and business strategies. To categorize the key factors, a framework is developed, and three main dimensions emerged: technical, human, and regulatory. Finally, the study underlines AI as a force able to drive a change in healthcare business models, particularly towards Value-Based Care (VBC) model, which prioritizes patient outcomes and fosters collaboration among stakeholders. AI capabilities support this transition and favoures the shift to digital business strategies wherein the value is created by open innovation and collaborative ecosystems.
Date of Award | 22 Oct 2024 |
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Original language | English |
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Awarding Institution | - Universidade Católica Portuguesa
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Supervisor | René Bohnsack (Supervisor) |
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- Artificial intelligence
- Healthcare
- Digital business model
- Innovation
- Enabling factors
- Competitive advantage
- Mestrado em Gestão e Administração de Empresas (mestrado internacional)
Exploring the path to artificial intelligence success in healthcare: an empirical analysis
Tognozzi, E. (Student). 22 Oct 2024
Student thesis: Master's Thesis