Functionalities of a CRM System for improving the salespeople operations of Teixeira Duarte Automotive in Angola

  • Nuno Filipe Serôdio Basílio e Serôdio (Student)

Student thesis: Master's Thesis

Date of Award24 Jan 2022
Original languageEnglish
Awarding Institution
  • Universidade Católica Portuguesa
SupervisorRute Xavier (Supervisor)

Keywords

  • Customer relationship management
  • CRM
  • CRM software system
  • Sales
  • Salespeople
  • Automotive industry

Designation

  • Mestrado em Gestão e Administração de Empresas

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