Impact of operations management on sustainability in hospitality industry

Abstract

This research explores how the hotel industry can enhance sustainability through strategic and operational decisions. The findings highlight significant progress in adopting sustainable practices, particularly among larger hotel chains that have systematically integrated eco-friendly technologies, environmental certifications, and policies. However, smaller establishments face challenges due to financial constraints, revealing a disparity within the industry. Employee engagement emerges as a crucial factor in the success of sustainability initiatives. Hotels where sustainability is a shared value across all levels achieve better outcomes. Additionally, adapting to customer expectations is key; markets with a high demand for sustainability see improved customer retention and brand reputation. The study emphasizes the importance of the human dimension in sustainability efforts, highlighting the need for a differentiated approach that accounts for local specificities. While technology and certifications are valuable, they must be integrated into a holistic strategy that includes innovation in management and partnerships, particularly for smaller hotels. Limitations of this research include its focus on operational management and its geographic scope, primarily covering Europe and North America. Future studies should adopt a broader, interdisciplinary approach, exploring governance, stakeholder engagement, and public policy, while also considering emerging markets to provide more comprehensive strategies for sustainability in the hotel industry.

Date of Award	11 Oct 2024
Original language	English
Awarding Institution	Universidade Católica Portuguesa
Supervisor	Jorge Julião (Supervisor)