Impactos da covid-19 nas políticas de responsabilidade social corporativa
: perspectiva das empresas portuguesas do segmento da restauração

  • Thais Megale Rezende dos Santos (Student)

Student thesis: Master's Thesis


The presente work is a critical study on the impacts of COVID-19 in the Corporate Social Responsibility (CSR) policies in Portugal, more specifically, on the companies of the restaurante business and the perspective that the representatives have regarding the theme. The main objectives of this research is to understand if companies are familiar with the concept of CSR, it their companies have CSR measures, as well as understanding the impacts of the Coronavirus pandemic on it. To achieve the objectives, a research resorted to the qualitative method of investigation. Through a semi-structured interview, it was possible to analyze the contect and discuss the results. The results obtained reveal that most managers of companies in the restaurante business are familiar with the concept of RSC, however with some limitation. It is observed that the philantropic and charitable nature is overvalued in the CSR practices applied by companies. The interviewees presented the current situation in the restaurante industry in the actual contexto of COVID-19, showing a situation of economic difficulty. Thus, the changes in CSR policies are presented and identified. However, there is a knowledge gap regarding the repertoire os CSR measures, so that the policies applied by the companies were observed through out analisis, but not mentioned as Social Responsibility by the interviewees. Finally, this study presents the interviewees` view of the future of CSR, revealing a greater awareness of social problems in society and, possibly, a greater application of CSR policies.
Date of Award5 Jul 2021
Original languagePortuguese
Awarding Institution
  • Universidade Católica Portuguesa
SupervisorSandra Lima Coelho (Supervisor)


  • Corporate social responsibility
  • Business practices
  • Covid-19
  • Pandemic
  • Portugal


  • Mestrado em Marketing

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