International students in portuguese universities
: a new model for national tourism

  • Pedro Gancho de Figueiredo (Student)

Student thesis: Master's Thesis


The present dissertation, written in the traditional form, aims to propose a strategic model for the use and benefit of the Portuguese players within the tourism sector, working together with the Portuguese universities. A model they could follow in order to obtain the maximum benefits from the thousands of international students that keep coming to study in Portugal every semester. Pursuing a practical approach, and relying on an exhaustive primary research, the study shows who are those international students that are coming to Portugal, how they tend to behave, what they look for once they arrive, and several other relevant considerations about them. This knowledge will help the Portuguese residents who deal with them, mainly the ones within the tourism business, to better understand their preferences, lifestyle and decisions, in order to be more prepared to approach them and create win-win situations, where both the international students will feel more satisfied with their experience in the host country, and the Portuguese tourism players will be able to take better advantage of their stay to increase revenues and, ultimately, profits.
Date of Award8 May 2015
Original languageEnglish
Awarding Institution
  • Universidade Católica Portuguesa
SupervisorSusana Frazão Ferreira Fernandes Pinheiro (Supervisor)


  • Mestrado em Gestão

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