Historically there has been limited transmission of musical ideas between Italy and China. When music travels between cultures it is subject to change and transformation and this cultural exchange is the foundation for popular music as we know it today. Within this dissertation, we will firstly analyse what makes music enjoyable for people through an analysis of genre. Then, perform a comparative analysis of their respective regional music genres and analyse similarities between them. Through this we can understand the similarities between the two markets and understand possible modes of entry for Italian musicians into the Chinese market. The motivation for this analysis is to ascertain whether there is a space for Italian musicians to find an audience in China. By understand the similarities between the countries we can find elements within Italian musicians’ product that will reduce the amount of alienation within the Chinese market.
| Date of Award | 12 Dec 2022 |
|---|
| Original language | English |
|---|
| Awarding Institution | - Universidade Católica Portuguesa
|
|---|
| Supervisor | Diana Gonçalves (Supervisor) |
|---|
- Foreign music
- Chinese music
- Italian music
- Genre theory
- Globalisation and the music industry
- International music markets
- Mestrado em Estudos de Cultura
Music in the international market: differences and distribution : the case of Italy and China
Milone, E. J. C. (Student). 12 Dec 2022
Student thesis: Master's Thesis