O caso do Beyond Budgeting na NORS

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Abstract

According to Otley (1994), the budget has a central role in the management control of organizations, over time. However, Bogsnes (2009), identify several problems associated with traditional budgets, highlighting quality, reliability, management cost, efficiency, among others. The Beyond Budgeting model emerged in the United Kingdom in 1998 as response to companies' dissatisfaction with the use of the traditional budget. In this way, Jeremy Hope and Robin Fraser are recognized as the main drivers behind the organization Beyond Budgeting Round Table (BBRT). Hope and Fraser (2003), argue that Beyond Budgeting is not just a set of tools to correct the problems caused by the budget, but an alternative model of consistent management that allows organizations to manage performance in different business environments, based on in decision making. The object of this study is NORS group, which abandoned the traditional budget, in 2012, due to the implementation of the Beyond Budgeting model, during 2013. This model emerges as a more flexible and transparent approach to management control, with the aim of increasing competition in the market and having greater knowledge of it, internally (of the Company) and external (of the market). Thus, this study focuses on the question: “What are the main lessons learned in using Beyond Budgeting at NORS?”, as we consider that NORS has been implemented for a sufficient number of years to balance the lessons learned. The work constitutes a case study, in which, based in different sources, from literature to the information provided by the company and interviews with several employees of the group. The case study concluded that there was a change in the perspective of how the NORS group is managed through the implementation of Beyond Budgeting. However, the organization partially adopted the model, customizing it according to its needs and the context in which it operates.

Date of Award	25 Mar 2021
Original language	Portuguese
Awarding Institution	Universidade Católica Portuguesa
Supervisor	Luís Marques (Supervisor)