Papel da tecnologia na redução de desperdício

: caso da produção de vinho

Abstract

Since the beginning of its existence, humans have been seeking to improve techniques and procedures through technological developments in order to better satisfy their needs. Thus, resource optimization and increased quality are at the center of technological innovation, as they are the key to the competitiveness of many companies. This work was developed with the aim of understanding how the adoption of technology allows wine-producing companies in Portugal to reduce waste in their production process and increase the value of the products they offer to the market. As a basis for the study, a literature review was conducted on the theme. Next, a qualitative and exploratory study was conducted through 26 interviews with representatives of wine-producing companies of different sizes, product varieties, and average prices, from various wine regions of mainland Portugal. In this way, interesting data was obtained. Technology is relevant in reducing waste. However, some technologies are widely diffused and implemented, while others are not as commonly used. The reasons why decision-makers adopt, or do not adopt, technology are related to diverse motives such as scale, culture, the company's vision, and the perception of the economic impact of their use, noting that most of the time the economic factor is the most preponderant one. In conclusion, technologies enable companies to offer higher-value products and are also a great ally in reducing waste, thus, increasing their competitiveness.

Date of Award	10 Jul 2023
Original language	Portuguese
Awarding Institution	Universidade Católica Portuguesa
Supervisor	Jorge Julião (Supervisor) & Marcelo Rudolfo Calvete Gaspar (Co-Supervisor)