The impact of COVID-19 on organic and conventional food consumption
: examining the moderating effect of sustainable-self-esteem on the relationship between mortality salience and consumers´ choice and evaluations of organic versus conventional food

  • Beatriz Pinheiro de Almeida Ribeirinho (Student)

Student thesis: Master's Thesis

Date of Award29 Jan 2021
Original languageEnglish
Awarding Institution
  • Universidade Católica Portuguesa
SupervisorVera Herédia Colaço (Supervisor)

Keywords

  • Terror management theory
  • Mortality salience
  • COVID-19
  • Sustainable consumption
  • Organic food
  • Conventional food
  • Attitudes
  • Purchase intention
  • Willingness to pay

Designation

  • Mestrado em Gestão e Administração de Empresas

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