Um plano de marketing veterinário
: o caso OneVet Group, S.A.

  • Rita Tamegão Pereira de Castro Guimarães (Student)

Student thesis: Master's Thesis

Date of Award17 Jul 2015
Original languagePortuguese
Awarding Institution
  • Universidade Católica Portuguesa
SupervisorCarla Martins (Supervisor)

Keywords

  • Action-research
  • Marketing plan
  • Veterinary medicine
  • Marketing strategy

Designation

  • Mestrado em Gestão

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