Social Sciences
Cause Related Marketing
100%
Facebook
100%
Consumer Preference
94%
Corporate Identity
66%
Social Media
65%
Brand Name
61%
Personality Trait
41%
Structural Equation Modeling
36%
Sport
33%
Brand Equity
33%
Business School
33%
Generation Z
33%
Instagram
33%
Cognitive Response
33%
Small and Medium-Sized Enterprise
33%
Scale Construction
33%
Rating Scale
33%
Cultural Dimensions
33%
Decision-Making Process
33%
Brand Community
33%
Influencer
33%
Peer Interaction
33%
Brand Image
33%
Social Influence
25%
Brand Management
22%
Sociodemographics
16%
Literature Reviews
16%
Industrial Sector
16%
Consumer Attitude
16%
Psychology
16%
Consumer Perception
16%
Research Design
16%
Social Media Marketing
12%
Product Management
11%
Corporate Reputation
11%
Interest Groups
11%
Research Focus
11%
Consumer Behavior
11%
Universities
11%
Research Centre
11%
Young Generation
11%
First Generation
11%
Social Networking Site
11%
SPSS Statistics
11%
Consumers
11%
Confirmatory Factor Analysis
11%
Decision Making
11%
Information Technology
11%
Applied Economics
11%
Fundamental Research
11%
Economics, Econometrics and Finance
Brand Name
50%
Corporate Reputation
50%
Merger
33%
Brand Management
33%
Qualitative Method
33%
Brand Image
33%
Internet Marketing
33%
Brand Loyalty
33%
Nonprofit Organization
33%
Social Influence
33%
Firm Value
33%
Corporate Social Responsibility
33%
Peer Interaction
33%
Product Management
16%
Consumer Attitude
16%
Applied Economics
16%
Corporate Identity
11%
Research Design
5%
Computer Science
Practical Implication
41%
Design
33%
Decision-Making
33%
Sized Enterprise
33%
Facebook
33%
Instagram
33%
Uncertainty Avoidance
33%
Positive Effect
20%
Rating Scale
16%
Exploratory Study
16%
European Country
16%
Categorical Data
16%
Positive Affect
16%
Cultural Orientation
16%
Content Consumption
13%
Cluster Analysis
8%
Information Technology
8%
Customer Profile
8%
Structural Modeling
8%
Statistical Software
8%
Young Generation
8%
Social Networking Site
8%
Correction Method
8%
Association Test
8%
Internal Validity
8%
External Validity
8%
Links
7%
Online Survey
6%
Social Network Site
6%
Social Media
6%
Related Content
6%
Social Medium Strategy
6%
