Curbing the Menace of Fake Drug Circulation in Nigeria: The Media Option

Bapyibi Job*, Chinelo Ude-Akpe

*Autor correspondente para este trabalho

Resultado de pesquisarevisão de pares

Resumo

This study examines the role of the
broadcast media in curbing the circulation
of fake or substandard drugs in the
society. The research investigates the role
the broadcast media has played, how it
played the role and to what extent it has
been successful in increasing the
awareness on fake drugs in the society.
The survey research method was employed
using the questionnaire as the instrument
for data collection from a sample of
400respondents. Findings show the
broadcast media has done enough to
combat the menace of fake drugs in
Anambra State using broadcast media
programmes such as “You and Your
Health”. The study concludes that the
awareness of counterfeit and fake drugs in
multi sectored economy calls for synergy
among stakeholders and a sustained
approach in order to achieve success. It
therefore suggests that the media can
produce more programmes that discuss
the dangers of fake drugs in the society to
control the circulation and also partner
with relevant agencies to fight the
circulation of fake drugs in the society.
Idioma originalEnglish
Número do artigo5(1)
Páginas (de-até)91-101
Número de páginas10
RevistaINOSR Humanities and Social Sciences
Volume5
Número de emissão1
Estado da publicaçãoPublicado - 19 nov. 2019

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